Each week, MarketFIT™ from Express Freight Finance analyzes real-time freight market data to surface the most favorable and competitive markets across the country.
Rather than reacting to yesterday’s trends or generic load board averages, MarketFIT helps carriers and brokers make smarter decisions in the moment — from where to drive next, to how to price lanes, to when to push for stronger rates.
MarketFIT Platform Overview
With MarketFIT, Express Freight Finance clients gain access to in-depth dashboards covering 125+ U.S. markets and thousands of active freight lanes, all updated continuously to reflect real-world conditions.
If this is your first time here, watch our short overview below featuring Dan Hadley, President & CEO of Express Freight Finance, to see how MarketFIT turns raw data into actionable strategy inside your business.
What This Week’s Data Shows
Below is a snapshot of this week’s live MarketFIT data, highlighting key shifts in demand, capacity, and pricing across top U.S. freight markets.
Texarkana, TX records a solid week-over-week improvement, with the Overall Fit Score increasing by 10.97 points to 46.68, signaling strengthening freight market conditions. The continued upward trajectory reflects building momentum, with conditions becoming increasingly favorable for carriers as capacity tightens.
Outbound Tender Volume stands at 11.4, significantly exceeding Inbound Tender Volume at 3.7, resulting in a Head Haul Index of 7.8. This firmly positions Texarkana as a strong headhaul market, where outbound demand materially outpaces inbound supply. This pronounced imbalance indicates structural tightness, as limited inbound replenishment intensifies competition for available trucks.
The Outbound Tender Reject Index (OTRI) is elevated at 30.83, highlighting a high level of carrier rejection activity. This suggests carriers are becoming more selective and prioritizing higher-yield freight, reinforcing the tightening capacity environment.
Overall, Texarkana is showing clear signs of a tightening market driven by a strong headhaul imbalance and elevated rejection levels. With an improving Fit Score and increasingly favorable outbound dynamics, the market is likely to see continued carrier leverage and potential upward pressure on outbound rates if these trends persist.
Carriers Continue To Ramp Up Profits With These Lanes:
- Allentown, PA → Boston, MA - Avg. Rate per Mile: $4.16
- Chicago, IL → Cincinnati, OH - Avg. Rate per Mile: $3.49
- Los Angeles, CA → San Francisco, CA - Avg. Rate per Mile: $3.30
These lanes remain well-supported as pricing stays firm across established Midwest and Northeast freight corridors.
Load Availability & Lane Rates Intelligence
Zero in on where freight is actually moving right now — highlighting lanes with rising demand, tightening capacity, and improving rate potential.
Use this MarketFIT data to spot pockets of opportunity as they emerge, compare lanes side by side, and prioritize routes that offer the best balance of volume and pricing — before conditions shift.
Below is a snapshot of this week’s load availability and lane rate data across key markets.
You can learn more about MarketFIT and request a demo by visiting MarketFIT.
