Each week, MarketFIT™ from Express Freight Finance analyzes real-time freight market data to surface the most favorable and competitive markets across the country.
Rather than reacting to yesterday’s trends or generic load board averages, MarketFIT helps carriers and brokers make smarter decisions in the moment — from where to drive next, to how to price lanes, to when to push for stronger rates.
MarketFIT Platform Overview
With MarketFIT, Express Freight Finance clients gain access to in-depth dashboards covering 125+ U.S. markets and thousands of active freight lanes, all updated continuously to reflect real-world conditions.
If this is your first time here, watch our short overview below featuring Dan Hadley, President & CEO of Express Freight Finance, to see how MarketFIT turns raw data into actionable strategy inside your business.
What This Week’s Data Shows
Below is a snapshot of this week’s live MarketFIT data, highlighting key shifts in demand, capacity, and pricing across top U.S. freight markets.
Texarkana, TX posts a strong week-over-week improvement, with the Overall Fit Score climbing by +15.20 points to 35.61, signaling a notable strengthening in local freight conditions. This sharper increase compared to more gradual markets suggests a meaningful shift in supply-demand dynamics, driven by improving outbound fundamentals and tightening capacity.
Outbound Tender Volume stands at 8.2, well above Inbound Tender Volume of 1.9, resulting in a Head Haul Index of 6.2. This imbalance clearly positions Texarkana as a headhaul market, where outbound demand significantly outweighs inbound freight. While absolute volume levels remain relatively modest, the directional skew indicates consistent outbound pressure and growing competition for available trucks.
The Outbound Tender Reject Index (OTRI) registers at 22.03, reflecting an elevated and rising level of carrier rejections. Although not extreme, this rejection rate points to increasing carrier leverage and tightening capacity, as carriers become more selective and prioritize higher-yield freight opportunities.
Overall, Texarkana is entering a period of accelerating tightening, supported by a sharply higher Fit Score, a clear headhaul profile, and an elevated rejection environment. While the market is not yet constrained by severe capacity shortages, current trends suggest outbound conditions are firming quickly. If momentum continues, shippers should expect upward pressure on outbound rates and reduced truck availability in the near term.
Carriers Continue To Ramp Up Profits With These Lanes:
- Joliet, IL→ Detroit, MI – Avg. Rate per Mile: $3.61
- Stockton, CA, → Seattle, CA – Avg. Rate per Mile: $2.76
- Chicago, IL → Ft Worth, TX – Avg. Rate per Mile: $2.26
These lanes remain well-supported as Midwest freight demand stays resilient and capacity continues to tighten across key regional corridors.
Load Availability & Lane Rates Intelligence
Zero in on where freight is actually moving right now — highlighting lanes with rising demand, tightening capacity, and improving rate potential.
Use this MarketFIT data to spot pockets of opportunity as they emerge, compare lanes side by side, and prioritize routes that offer the best balance of volume and pricing — before conditions shift.
Below is a snapshot of this week’s load availability and lane rate data across key markets.
You can learn more about MarketFIT and request a demo by visiting MarketFIT.
